Google is looking for a return on their $1.65 Billion investment by placing advertisements on YouTube. There are over 130 Million registered users on YouTube and Google believes they have the model to generate revenue.
Investors stayed away last year when Google was hot on the trails of YouTube due to the fact that many believed the site couldn't be monetized. Videos are being shared and posted every day but there is no real revenue driver behind the site.
Click here to read the article from the LA Times.
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