FOX Television Is Scripting A Hit With "Back To You"

FOX is getting a lot of press early for their new program starring Kelsey Grammer and Patricia Heaton. The show, "Back to You" is about two news anchors in Pittsburgh. However the premise of the show is not what is catching many peoples attention, the real catch is the fact that FOX is historically known for shows that target A16-24, not programs that reach A25-54.

Click here to read the article from AdAge.com.

NBC Regroups To Offer Downloads

After discontinuing their contract with Apple a few weeks ago, NBC announced today that they will begin offering dowloads of their top programs.


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CBS Buys In-Store Media Company SignStorey

The owners of in-store digital networks should all be thrilled to hear this news today that CBS has purchased SignStorey for over $75 million. Click here to read the article.

Sex and Violence Increases In Prime Time Study Finds

Click here to read the article about the incresae of sex and violence in Prime Time. TGIF is gone and these days its all about what show can entertain you the best with guns and girls. Remember the good ol' days of Family Matters, Full House, Step by Step, and Family Ties? They are long gone!

Business 2.0 Shuts Down

A few weeks ago you may have noticed an article on my blog about Business 2.0 and how the magazine was struggling. Today it was announced that Business 2.0 will be shut down for good. Click here to read the article.

NBC Working A Deal With Amazon To Sell Content

NBC announced today that they are working with Amazon to sell content less than a week after they said they would not sell on iTunes. Downloads will be coming available on Unbox, Amazon's content site and will be sold for more than iTunes was willing to sell content for. This is apparently the reason NBC has decided to cancel their deal with iTunes is because they believe Apple is selling videos for too cheap.

Click here to read the article at NY Times.com.

CBS Striking Out With Advertisers Over Kid Nation

CBS is not having much luck with their new reality series, "Kid Nation." Over half of their top ten advertisers have already taken a pass on the show that is already beeing seen as controversial. Kid Nation is a program that features 40 kids between the ages of 8-15 who are stuck in a remote location where they are forced to build their own society. Does it sound like something you want your brand associated with?

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